What is the obsession with nostalgia?
5 Mins read
We examine what’s driving the nostalgia among Millennials and Generation Z for 90s fashion and pop culture.
Navigating the male fashion industry
5 Mins read
What is it like navigating the male fashion industry, and is there added pressure on men to spend more money on their wardrobe than women?
Fast fashion phonies?
5 Mins read
Fast fashion brands are being accused of taking independent designers’ ideas, but are now being called out on social media.
Camouflage to couture
5 Mins read
Camouflage clothing was developed originally for war, used by people to avoid being seen. It’s now a trend that is impossible to miss.
Selling timeless pieces when time stopped
4 Mins read
We meet Immy Man, a Depop icon who’s online business has flourished during lockdown.
Conscious clothing: The effects of fast fashion
6 Mins read
Fast fashion, it’s everywhere and so are the consequences; so what can we do to tackle these and improve the lives of the families who rely on factory work?
Is pre-loved luxury the new way forward?
4 Mins read
Artefact looks into the pre-loved luxury business, and talks to the founder of one niche company and the people that buy pre-loved items.
Can post-pandemic fashion be more sustainable?
5 Mins read
For years, the fashion industry has been criticised for its huge negative impact on the environment. Will the global pandemic be a force for a change?
How a start-up clothing brand made it big
4 Mins read
We meet the founder of an e-commerce business and hear of how trading is going after being open for five months.
How new clothing brands are championing sustainable and plus-size fashion to challenge the alienating environment for those that don’t fit the mould.