Pikachu’s cute face is a mask for one of the world’s fastest-growing stock markets
Inside the murky world of paid promotion on X
As paid promotion on X increasingly blends into everyday posting, it becomes harder to separate genuine fan hype from hidden promotional activity.
How the UK still fails to protect child influencers
Experts warn that without regulation, young creators remain vulnerable to exploitation.
Fear of Missing Out
We talk to an influencer who has more than 63,000 instagram followers about her experiences and how fear of missing out affects her life.
How do we, an always hungry, always online audience, contribute to content creator burn-out? And how can those who suffer in their social media job get out of it?
How the pandemic boosted micro-influencers
If the pandemic has given us anything, it’s an influx of ‘skinfluencers’.
Digital morality: Digging, trolling and exposing
Exposing online influencers and celebrities takes time and patience, but is it always the right thing to do?
Exploring the expansion of social media and influencer marketing and it’s effect on the audience of content creators.
